Books

People Smart in Business: Using the DISC Behavioral Styles Model to Turn Every Business Encounter into a Mutual Win

March 25, 2025

People Smart in Business teaches you how to understand yourself and others to build better relationships, gain cooperation, and navigate challenges with confidence. Based on over 34 years of experience and the Platinum Rule—treating others how they want to be treated—it introduces four key behavioral styles and shows you how to adapt to each. With practical tools and real-world applications, this easy-to-read guide helps you become more effective, influential, and well-liked in any workplace.

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